Friesens, Literacy and the I Love to Read Campaign February 17, 2023
Book printing is always a reason to celebrate at Friesens Corporation because it’s our business and it’s what we love! But February is a special month with a special meaning – it’s I Love to Read month! This campaign, promoted locally and nationally, means a lot to us for several reasons:
- Friesens has always been a strong advocate in promoting the benefits of literacy and all things book-related: whether it’s printing them, writing them or reading them.
- Literacy, and the love of reading is a gift that helps to kickstart a child’s knowledge, understanding and connection to the world around them.
- Reading helps connect all of us – young and old – at a fundamental level.
For February 2023, Friesens partnered once again with Golden West to celebrate I Love to Read month. In preparation for this special event, Friesens chose the book, A Strange Bird written by Michael Engler, illustrated by Joelle Tourlonias and had 1000 copies printed and sent out to 14 schools across 6 school divisions. Our employee-owners volunteered their time and excellent reading skills to attend one of the participating schools, read to the children in their classroom setting and show them just how much fun books can be.
Thanks to the radio announcers and journalists from CFAM Radio 950/Country88/Eagle 93.5 and Pembina Valley Online that hosted the readings this year and posted the media coverage.
