Blog | Friesens 2024 Corporate Theme

January 23, 2024

Friesens 2024 Corporate Theme

In 2020, Friesens introduced the idea of an annual theme that focuses on the social aspects of our business. Past themes have included mental wellness, stronger together, ownership, and community building. We believe that if we draw attention to a specific social aspect of our business every year, that over time we will improve in all areas.

The Corporate Theme for 2024 is “LET’S KEEP MOVING!”

It’s been proven time and time again that physical fitness is an essential aspect of a healthy lifestyle, and it’s important for employee-owners to maintain their physical well-being to perform their best at both work and in life. Staying active can help reduce stress, improve mental health, and increase productivity. It’s especially important for people who have sedentary jobs to engage in physical activity to maintain their health.

In 2024, we will be encouraging employee-owners to “keep on moving” to be the best versions of themselves, and help them engage in physical activity by organizing various initiatives throughout the year, such as:

  • Group Fitness Challenges: we will be organizing fitness challenges to encourage all employee-owners to get active, have some fun, and win some prizes.
  • Individual Fitness Subsidies: we will be offering subsidies for gym memberships and other paid exercise programs to help employee-owners get started (or continue) on their personal fitness journeys.

We believe that this initiative will contribute to a healthier, more engaged, and motivated workforce. These positive employee outcomes can lead to improved customer service, creating a win-win for both employees and our customers!