July 07, 2021
By Ralph Hamm, Customer Service Manager
Inserts have been a practical and efficient way for customers to include a smaller section or sections of photos in a book that is primarily text. We also see customers consolidate process images into an insert in titles where the pagination contains B&W images and text in order to lower the printing costs.
A quote from Friesens will state if the insert is bound between full signatures or in a specific location. The difference is important, as binding between full signatures allows us to use the perfect binder, or sewing machine, to mechanically place the insert in the correct spot. This is a quicker process and is more economical. Placing inserts in specific spots will be done after the book is bound. This requires handwork, which needs to be considered in the binding schedule.
Your CSR can assist you when planning a project with inserts, foldouts or gatefolds. They are able to provide you with the signature size and breakdown for your confirmed page count. You will need the complete page count, which includes a breakdown between preliminary (Romans) and numbered pages. With this information, your CSR will be able to determine how many signatures are in the book and where inserts could be placed mechanically.
It is important to consider and discuss what you want the final outcome to be before you submit the digital files for your project. How the final product will look after assembly is not an aspect that layout programs reflect accurately. These programs and the proofs do not show how much area is covered by the adhesive area, or express the limitations that can happen when trying to insert pages into a book that is already bound. The communication regarding placement should start in the page layout phase. Your CSR will draw upon the expertise of our planning department and bindery staff, and collectively they will respond with what is possible and how it will work. Many times, dummy books, or mock-ups are created so that you can physically see what the final outcome will be, They will be able to supply you with the correct dimensions when planning for foldouts, gatefolds or a roll fold insert, A diagram showing the various foldouts is included below.
Communicating what your intentions are, discussing our processes and capabilities, and finally seeing a sample of what can be done are critical steps to ensure that your project turns out as expected. Please feel free to contact your customer service representative if you require additional information or have questions related to this topic.