September 07, 2018
THEME: THAT IS THE QUESTION
This is always a hot topic of conversation during the early days of yearbook, should we or shouldn’t we have a theme? No matter what you decide, the most important thing to remember is consistency. What creates a theme? It’s the look and feel of the book that shows up in the overall visual and verbal concept. This could be something completely obvious like a comic book style, journey through time or social media or it can be classic with white backgrounds, clean lines, and graphics, no matter what you create there are a few theme rules that should be considered.Let’s get started:
1. Where to Find a Theme- What are the current trends and fads
- Popular graphic designs, colors
- Songs, TV Shows, Movies, Books, Magazines, Social Media
- Pinterest, Google
- Shout it out, do a session of just sharing ideas ( no idea is a bad idea)
- Write things on the chalkboard/whiteboard and see how you can begin to grow the idea.
- Use word bubbles or Tree model to see how you can take a theme and develop it into every section of the yearbook.
- Define the main idea and mood through words and graphics
- Tie the book together cover to cover ( consistency)
- Portrays a story through the look and feel
- Represent everyone in the school
- Shares events that happen inside the school as well as well as local and world events ( this sets the years apart)
- Every page, section, heading, title, event, sport, and class.
- Through colors, words, phrases, titles, fonts, folios, graphics
- Be consistent with 3-5 fonts
- Same colors, shades, tones, and spacing
- Same size Primary headlines, Secondary headlines, Body copy and Captions
- Covers
- Endsheets
- Title Page
- Table of Contents
- Opening and Closing Pages
- Divider Pages
- Folios